New ethical all inclusive sports brand launching - Couch to 5K

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New ethical all inclusive sports brand launching

UnfitNoMore profile image
UnfitNoMoreGraduate
20 Replies

Those of us registered to parkrun have just received an email from the top guy... he’s launching a new sports brand called Contra.

I’m posting this here as part of the ethos behind it is to cater for all sizes and shapes. The big sports brands make it difficult for a lot of us to buy running gear that fits our shapes... it seems pretty soon everyone will be able to be comfortable and dressed for the sport.

Maybe the big brands will take notice!

Edit: completed reading... the brand will be non profit, all profits will be going into parkrun, and they do those lovely free milestone shirts, the cost of which has been escalating as parkrun has grown.

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UnfitNoMore profile image
UnfitNoMore
Graduate
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20 Replies

That just came up In my FB feed. A great idea .. I hope it also includes tall being 6ft6 means it isn't easy to find running clothes thag fit..

UnfitNoMore profile image
UnfitNoMoreGraduate in reply to

Think that’s his plan... it’s come from 14 years of parkrun and hearing runners concerns.

in reply to UnfitNoMore

Look forward too seeing the range 😁

UnfitNoMore profile image
UnfitNoMoreGraduate in reply to

Watch this space... contra-movement.com apparently he’s very close to launch.

in reply to UnfitNoMore

Thanks for the link 😊

UnfitNoMore profile image
UnfitNoMoreGraduate in reply to

No worries... I think reading the full email you’re actually one of the body shapes he’s looking at... he refers to being forced into buying plus sized and the labels that come with that. Makes sense you’d have to go bigger in size to accommodate the length and then it’s badly fitting.

in reply to UnfitNoMore

That is pretty much spot on, tend to have to go a size larger at least in tops ..

Realfoodieclub profile image
RealfoodieclubGraduate

Hehe you beat me to it, I was going to post too, great ethos for the brand.

UnfitNoMore profile image
UnfitNoMoreGraduate in reply to Realfoodieclub

I got all excited! Hope it’s ok to post... the not-for-profit status makes it ok in my book.

I can get clothes to fit, but I’m gonna buy some off these guys for sure. Ethically manufactured in Europe. No sweat shops involved... it’s about time!

Realfoodieclub profile image
RealfoodieclubGraduate in reply to UnfitNoMore

It is fine to post, we often share helpful links On here, we draw the line at spam and touting your own business. I’ve lost count of the times Ive shared a link for water bottles or hydration backpacks. 😀.

UnfitNoMore profile image
UnfitNoMoreGraduate in reply to Realfoodieclub

Cool... I’ll change the thread title. Thanks

Ang33333 profile image
Ang33333Graduate

Just read the email. Looks exciting!

Jogunlikely profile image
JogunlikelyGraduate

I too received the email (signed up for park run so i'm ready when i'm ready :) ) but nearly deleted it as thought it was spam. Glad i read it though. It will be interesting to see the range, especially the non gender specific colour choices. I may be female but i don't want pink stripes on all my clothes!

And the no sweatshop ethos is good. I'm never entirely convinced when the big brands claim fair practice.

TailChaser profile image
TailChaserGraduate in reply to Jogunlikely

Just read it too. I too am sick of being forced into pink. All the decent coloured stuff I find is men’s and would just be huge on me. Hope they do clothes for small people who don’t like pink 🤞

UnfitNoMore profile image
UnfitNoMoreGraduate in reply to TailChaser

I’ll wear pink! And yes, that’s the deal I think. I’ve looked around and they’re doing 10 sizes at launch... so I’m assuming all the sizes and fits we are used to but also in short and tall people. We shall see, but I’m pretty excited by them, especially as I said elsewhere that the people making the stuff are going to be paid a lot better than those that make the £100 premier league tops.

TailChaser profile image
TailChaserGraduate in reply to UnfitNoMore

I’d just love not to HAVE to wear pink!! The more affordable stuff always has pink in it somewhere. More blokes should definitely wear pink, make it a unisex colour, like blue should be too 👍👍

Looking forward to seeing what they do too.

UnfitNoMore profile image
UnfitNoMoreGraduate in reply to TailChaser

Pink used to be for a boy and pale blue was for girls... I believe this wasn’t so long ago either.

uk.businessinsider.com/pink...

TailChaser profile image
TailChaserGraduate in reply to UnfitNoMore

Don’t get me started on pastel shades...

Languid_Lil profile image
Languid_LilGraduate

I can't find any affordable running tops size 20 that aren't black. I just want something bright for a change, even if it's pink!

UnfitNoMore profile image
UnfitNoMoreGraduate in reply to Languid_Lil

According to a google news search this brand will launch this month, hopefully your running wardrobe can get brighter!

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