How to write good…
Avoid alliteration. Always.
Prepositions are not words to end sentences with.
Avoid clichés like the plague. (They're old hat.)
Eschew ampersands & abbreviations, etc.
One should never generalize.
Comparisons are as bad as clichés.
Be more or less specific.
Sentence fragments? Eliminate.
Exaggeration is a billion times worse than understatement.
Parenthetical remarks (however relevant) are unnecessary.
Who needs rhetorical questions?