Well, I had an interesting little visit to a shop this afternoon and thought it might be worth posting. Some of you might find it slightly amusing (I was quite unkind to the poor little assistant) but it's possibly useful information for anyone going to buy running shoes for the first time.
I was off to Tesco (living in a small space I have a tendency to shop a little more frequently than most people) and I thought "Ah, there's an outdoor shop (they sell all sorts of sports things and camping stuff as well) about half a mile further on and they have running shoes, I'll just go have a little looksie". As it happens, they also have a treadmill for gait analysis but..............
I was just looking at their running shoes (very limited selection) when an assistant asked if he could help. I said that I'd just done C25K and was thinking about new pair of running shoes. I made it clear I was just looking at this stage and said that the shoes I had already were nowhere near the mileage they were good for but I needed to think about another pair to start breaking in shortly. Despite the fact that I was standing right next to their treadmill, he immediately started recommending a shoe which he said would give me plenty of support and that it was the shoe that would suit me - bearing in mind I had given no information at this stage. Hmmm....! Conversation goes thus:
Me\; Why are they so suitable for me?
Him: They'll stop your legs wobbling.
Me: Silent but with raised eyebrow.
Him: And they'll stop your ankle giving way.
Me: I see. And you are recommending this shoe without having any idea what my feet do when I'm running?
Him: Er, well I could do gait analysis. Er, what I mean is, he (points at another assistant) could do gait analysis.
Me: I've had gait analysis when I bought the shoes I have at the moment. I over-pronate.
Him: Ah well, then this is the shoe you want (as he takes a different model off the display).
Me: But what about these cheaper ones. They were advertised in a recent promotion as being suitable for gaits like
mine.
Him: Er, no they're not really suitable.
I told him thank you but I would find a branch of Up and Running somewhere (my preferred choice). However, the moral of this story is that it would be only too easy for new runners buying their first pair of proper running shoes to be caught out by someone who (whilst trying to be helpful - or possibly under order to sell slow moving lines) didn't know the first thing about running shoes. He may not be trained to do gait analysis but should have called a more experienced assistant from the outset. Gait analysis should have been offered from the outset especially as I was almost leaning on the machinery put there for that purpose. At the very least he should have asked if I knew what type of shoe I needed or if I had been gait analysed in the past. Not a shop I would go to again.
So, if you are new to this malarky, take heed from more experienced people on this forum and go to a shop that is recommended (people here can recommend stores where they have had good experiences). Running shoes are not cheap and, in light of the fact that the wrong shoes can cause injury, go to a shop that is staffed by people who are runners and know about running. Gait analysis machinery in a general outdoor shop is no indication that the staff know what they are doing.
My apologies for this post being a bit lengthy.
Best wishes.