Hi everyone,
We wanted to write to let you know that our Action for Brain Injury (ABI) Week campaign started today, and we have some great new content to share!
Memory loss: A campaign to remember aims to raise awareness of the ways in which memory problems can affect brain injury survivors and their families. It explores the impact of memory on relationships, recovery and returning to work.
New animation highlights devastating impact of memory loss
youtube.com/watch?v=nalhhZh...
The animation was produced in response to the results of our memory loss survey, which found that 72% of brain injury survivors feel that the people in their life don't understand their memory problems.
“My memories had been erased”: Dad supports national memory loss campaign
Karl Hargreaves, 49, is just one of many people battling severe memory loss following a brain injury. He is sharing his story as part of Headway’s Memory Loss: A campaign to remember.
Read more: headway.org.uk/news-and-cam...
The impact of memory loss on people with brain injury
We conducted a survey into the effects of memory loss, to be completed by brain injury survivors or their family members and carers acting on their behalf.
The results are striking, with 85% of survivors experiencing a negative impact on their lives and 65% feeling that their personal relationships have been negatively affected as a result of their memory problems.
Explore the survey results: headway.org.uk/about-brain-...
Get involved
You can get involved with our campaign by sharing our infographics, images and videos on your social media using the hashtags #MemoryLoss #ABIWeek. The more people share, the more we'll increase understanding of memory loss after brain injury!
Here are some things you can share to raise awareness:
headway.org.uk/news-and-cam...
Thank you for your support!
"I could no longer recognise people who I’d known for years"
Memory loss is one of the most commonly experienced effects of brain injury and can have a profound impact on the lives of survivors and their families.
Samuel Moore, who is sharing his story as part of Headway’s Memory Loss: A campaign to remember, knows this all too well.
Read Samuel's story: headway.org.uk/about-brain-...
Keep an eye out for more details!
We'll be releasing more memory-related content throughout the week so keep an eye on our social media and website.
You can also explore our main campaign page to find out more: headway.org.uk/news-and-cam...