As lung cancer advocates, I'm really interested to know your thoughts on plans to introduce plain packaging on cigarettes.
As you may know, the UK Government has committed to carrying out a public consultation on plain packaging of tobacco products this Spring.
We are supporting this campaign because there is good evidence* that they:
1. are less attractive, particularly to young people;
2. make the health warnings stand out more; and
3. reduce the ability of the packaging to mislead consumers about the harms of smoking.
Smoking is the main cause of lung cancer but as a lung cancer advocate, I am aware there is often reluctance to talk about smoking issues, particularly as we all feel that it adds to the stigma.
As a charity, our stance is that we are anti-tobacco not anti-smoker and that no one deserves lung cancer, whether they've smoked or not.
The idea of plain packaging is to discourage young people from starting to smoke in the first place and ultimately reduce the numbers of people who go on to develop smoking-related lung cancer in the future.
I've attached a picture of what the packs might look like if the government decides to introduce them.
I'd be very interested in your thoughts on this, and also, if you are moved to support the campaign, you can sign up and email your local MP about the issue here roycastle.org/news-and-camp...
* Plain packaging of tobacco products: A review of the evidence. Cancer Council Victoria, 2011