Brexit offers the UK opportunities to strengthen its world-leading tobacco control measures, by creating greater flexibility to respond to industry action and market developments, according to new research from the University of Bath.
The UK is currently bound by EU rules, but will enjoy greater freedom to adopt types of tobacco tax that are more effective at lifting the price of cheap tobacco products, as well as more direct pricing policies such as minimum prices or the imposition of price caps. Higher prices are one of the most effective tobacco control measures.
Furthermore, with 96 per cent of UK tobacco products originating from the EU in recent years, a no-deal Brexit is likely to raise cigarette and tobacco prices. HM Treasury has committed to apply new UK import tariffs on tobacco from the 1 January next year which, if passed on to consumers, would increase the average price of a typical 20-pack of cigarettes by around 30 pence and a 30g pouch of roll-your-own tobacco by £1.77.