I totally agree that it would be great if we could encourage more people to take up running.
I like the idea of posters, but I think they need to have an eye catching slogan that will stick with people.
What if some people would be willing to share a snapshot of their journey to running with the phrase "If I can do it, anyone can" or something like that and include the address of this website so people could browse and see that it really could be possible for them to try? (With the suggestion that checking with their GP would be a good idea first).
Some amazing stories have been shared here about the benefits of this programme - weight loss, fitness, self-confidence to name but a few, and they are very encouraging, but we are generally "preaching to the converted." Would sharing them more widely inspire others to give it a go?